Last updated: March 2026
1. Information We Collect
When you use UK Dementia Care, we may collect the following types of information:
- Contact information — If you submit our contact form, we collect your name and email address.
- Usage data — We automatically collect anonymous data about how you use the site, including pages visited, time spent, and referring URLs.
- Cookies — We use cookies to operate the site, analyse traffic, and serve advertisements. See Section 5 below for details.
2. How We Use Your Information
We use the information we collect to:
- Respond to enquiries submitted through our contact form
- Improve the content and functionality of our website
- Understand how visitors use our site so we can make it more useful
- Serve relevant advertisements through Google AdSense
We do not sell your personal data to third parties.
3. Data Sharing
We may share your information only in the following circumstances:
- With service providers — We use trusted third-party services (such as our hosting provider and Google Analytics) that process data on our behalf.
- For legal reasons — If required by law, regulation, or legal process.
- With your consent — Where you have explicitly asked us to share your information with a third party.
We do not share personal data with care providers unless you have specifically requested us to do so.
4. Advertising and Cookies
Our site uses Google AdSense to display advertisements. Google uses cookies to serve ads based on your prior visits to our website and other websites. This allows Google and its partners to serve advertisements based on your browsing history.
Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the internet.
You can opt out of personalised advertising by visiting:
Alternatively, you can opt out of some third-party advertising cookies by visiting the Network Advertising Initiative opt-out page.
For more information on how Google uses data, visit How Google uses data when you use our partners' sites or apps.
5. Data Security
We take reasonable technical and organisational measures to protect your personal data. Our site uses HTTPS encryption, and we only work with service providers that maintain strong security practices. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
6. Your Rights Under UK GDPR
Under the UK General Data Protection Regulation (UK GDPR), you have the following rights:
- Right of access — Request a copy of the personal data we hold about you
- Right to rectification — Request correction of inaccurate personal data
- Right to erasure — Request deletion of your personal data
- Right to restrict processing — Request that we limit how we use your data
- Right to object — Object to our processing of your personal data
- Right to data portability — Request transfer of your data in a structured, machine-readable format
To exercise any of these rights, please contact us using the details below. We will respond to all requests within 30 days.
7. Contact Us
If you have any questions about this privacy policy or how we handle your data, please contact us:
- Email: support@ukdementiacare.site
- Phone: 0800 123 4567
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection.